Innocent Sparkling Water

Innocent Sparkling Water is a refreshing drink that invites you to experience the purity and simplicity of nature. For this project, I was challenged to create a new and original drink based on a peer's mood board that matched the brand's archetype of The Innocent. The mood board was full of soft, vivid, dreamy, and abstract elements that I had to incorporate into my design. I chose Frozen Shield as the name of the flavor, and used blue, purple, and white colors to create a frosted, cloudy, and blended image that gives you a bright and crisp feeling. I also added some typography and graphics that blend well with the image and communicate the essence of the product. This project demonstrates my skill in designing packaging that adheres to a specific design style.