Erwic MacDoodle

This project showcases my sock puppet, Erwic MacDoodle, and its packaging design, inspired by Toontown Online, a childhood game I loved. I wanted to bring my character to life with a puppet that has similar features and colors. The packaging reflects the playful and whimsical theme of the game, using bright primary colors and cartoonish typography. The target audience is anyone who enjoys having fun and using their imagination, from kids to adults. This puppet design is a reflection of my nostalgia and creativity, from the game that got me started in learning graphic design.

Project Scope

PACKAGING

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